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Gambling.com Owner Sells for $19.8 Million

The owner of the gambling.com domain and web portal has sold for $19.8 million (10.5 million UK pounds). Newbold Enterprises Ltd. has been bought by the British firm Gaming Corporation, which owns casino.co.uk and findpoker.co.uk. Those sites, like gambling.com, direct Internet searchers seeking online gaming sites in return for referral commissions. Gambling.com currently comes up first in a Google search for "gambling," which combined with the extraordinary growth in Internet gambling helps explain the sale price.

While the URL and its considerable Googlejuice is clearly a major factor in the value of the deal, the transaction isn't a pure-play domain sale, and thus doesn't top the all-time priciest domain sale, the 1999 sale of business.com for $7.5 million. Casinomeister reports that the deal will result in a sizable profit for Newbold.

"This acquisition is a major step in the evolution of Gaming Corporation," said Justin Drummond, Gaming Corporation Chief Executive, "Gambling.com is the leading global online gaming search brand and a very profitable and fast growing business. This acquisition forms part of Gaming Corporation's strategy of building a portfolio of gaming brands that attract a worldwide audience."

  •   Posted by RichM May 9, 2005 | Permalink | Newsletter

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    Gambling.com Owner Sells for $19.8 Million - May 09, 2005


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