Are Shorter Names Really Worth More?

Domain Rookie today notes several excellent research and data analysis tools at DomainsBot Labs, which explore how domain name value is affected by the length of a name and the number of keywords. The data is based on an analysis of more than 4,304 domain sales on AfterNIC from January 2003 to September 2005. The DomainsBot study supports common assumptions about the value of shorter names, but the analysis surfaces some underlying trends that could be useful in buying domains. Definitely worth a visit.

  Posted by RichM December 8, 2005 | Permalink | Newsletter

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Are Shorter Names Really Worth More? - Dec 08, 2005





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