Brangelina Domains Spur 'Fame Capitalization'

Why did Angelina Jolie and her lawyers move so quickly to register shilohjoliepitt.com? Maybe because of services like LoveTheName.com, which issued a press release today to tout the value of registering domain names associated with celebrity babies:

To accommodate this new trend, LoveTheName.com has added a new 'Fame Capitalization' section that includes domains like ChildrenofJoliePitt.com for those who want to earn a fast buck or for fans who want fair market value or wish to protect Brangelina from greedy cybersquatters.

The folks at LoveThe Name.com are so conflicted! Earn a fast buck? Or protect Brangelina from greedy cybersquatters? It sounds like their conscience is wrestling with their business plan. And losing, as it turns out.

"Famous celebrities and the Wealthy have the means to buy domains from people smart enough to own them," the press release continues. "The people smart enough to own these domain names are experiencing a sudden financial impact unlike any other investment. The wealthy are motivated in owning control over what is published and exposed worldwide at those domain sites, therefore, creating dialog for win-win agreements."

  Posted by RichM June 7, 2006 | Permalink | Newsletter

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Brangelina Domains Spur 'Fame Capitalization' - Jun 07, 2006





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