What's a Blog Domain Worth? Plenty, It Seems

What's a domain worth? It's difficult to sort out the value of a particular name, and appraisals are often not much help (more on this another time). But a new site called DN Sale Price (link via Domain Editorial) is useful in identifying comparable sales. The site is aggregated from a database of domain sales that have been listed on exchanges or published by sources like Domain Name Journal. You can research sales by keyword and top-level domain.

So what's a blog-related domain worth? Plenty, in some cases. A search on "blog" finds the $400,000 sale of myblog.com, but also a handful of five-digit sales and a bunch of four-digit sales. Sales exceeding $10,000 included VideoBlog.com ($21,000), WebBlog.com ($14,055) and MobileBlog.com ($10,120). Another 17 sales are listed where a blog-related domain sold for between $2,000 and $10,000, including BlogSport.com ($8,946), WirelessBlog ($3,500) and Blogwatch ($3,150).

This may seem like small potatoes to professional domainers, who see higher sales in many other categories. They won't make the leaderboard at DNJournal. But I think this data will be quite useful for bloggers who own decent domains, and especially for those who have too many projects or are retiring their blogs.

I'm not an uninterested observer, as I own Blogworks.net and have been assessing its value for some time. While it's not a .com (which typically fetch top-dollar for a term) it appears to have some value, and I'm still sorting out what to do with it. The DN Sale Price info is a big help in providing real-world guidance on comparable sales.

  Posted by RichM June 14, 2006 | Permalink | Newsletter

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What's a Blog Domain Worth? Plenty, It Seems - Jun 14, 2006





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