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Top 5 Domain Branding Tips For Bloggers
Domain names are essential tools for bloggers. They become your brand, and are a valuable business tool. Managed correctly, domain names can also be invaluable in helping obtain attract traffic from search engines. Investing a small investment of time to learn about domains can pay dividends on many levels. Here are five domain branding tips for bloggers.
1. Register Your Domain For More than One Year: There are several advantages to multi-year domain registrations. Foremost among them is the fact that Google favors domains that are registered beyond the current year. This bias by Google is part of a broader domain weighting system that also favors older domains that have been hosting active web sites for years. Google considers domains with "good age" and multi-year registrations less likely to be search spam or trying to game the system. Beyond the search benefits, multi-year registrations almost always save you money through a discount from your registrar, and make it much less likely that you'll lose control of the domain by forgetting to renew it. This happens, all the time. In February, 2006 the domain Jasmin.com expired and was sold at auction for $310,000.
2. Shop For An Affordable But Credible Domain Registrar: There are millions of domain name owners who continue to pay $30 to $35 each time they purchase or renew a domain. But don't just opt for the cheapest provider or the one with the flashiest ads. The victims of the meltdown at RegisterFly almost certainly wish they'd been more selective in choosing their provider. Opt for a registrar that provides the combination of a good price, corporate stability and accountability. Go Daddy.com
sells domains for about $9, while you can get names for $5.99 at 1&1 Interent
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Posted by RichM 
May 9, 2007 | Permalink | Newsletter