Internet REIT Buys Netster.com
Internet REIT (iREIT) has acquired the Netster.com web portal and major portions of the Netster domain name portfolio. Netster is the latest in a series of deals for iREIT, which has acquired more than 50 portfolios of Internet traffic in the past 15 months, and gives iREIT more than 400,000 domain properties under management and traffic up to 50 million visitors per month.
While most Internet advertising networks "lease" their traffic from third- party Web sites, iREIT owns all of its traffic since this traffic is generated from the company's Web sites. Owning its traffic gives iREIT a tremendous advantage in the space: iREIT has the flexibility to sell its traffic to Google, to Yahoo! or directly to an advertiser.
"iREIT is working in partnership with top domain name portfolio owners to build the world's largest, most profitable and highest-quality portfolio of Internet domain names that have traffic on par with the world's leading media properties," said Bob Martin, chief executive officer of iREIT. "iREIT's acquisition of the Netster.com portal and high-quality components of the Netster portfolio marks a key milestone towards this goal. Netster not only brings significant traffic to our portfolio, but also offers synergistic qualities that will accelerate monetization of other sites in our network. We look forward to further developing the portal to offer more functionality and generate more high-quality traffic."
Posted by RichM 
May 22, 2006 | Permalink | Newsletter
July 5, 2005
Ostrovsky Sees .info as Investment Play
Will .info domains become sought after and appreciate in value? One believer is Marc Ostrovsky of Internet REIT L.P., who tees .info eventually becoming one of the most desired top-level domains (TLDs).
"I love .info, and I think .info is the next big play," Ostrovsky recently told host Monte Cahn on the Domain Masters podcast on WebmasterRadio.fm. "I have a large investment in .info. What do people go to the Internet for? I think people go to the Internet for information."
Posted by RichM July 5, 2005 | Permalink | Newsletter